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The Syrus Difference
The Benefits of Joining the Leading Back-Office Provider to Wendy’s Franchisees

November 1, 2009 - If you have ever evaluated back-office solutions, after awhile, you may begin to think that their features and products are all the same. From promises to offer everything you need to run your store; sales, food and labor reporting, inventory and labor applications, to similar claims of reducing costs and saving time. It may be difficult to tell the companies apart. That is until you look at Syrus.

Evaluate Syrus and the difference is clear. We are the only company that provides personal oversight of your store’s information with an experienced Account Representative. From day one, your Account Representative begins to interact with your managers; calling to verify deposits, helping with a food cost issue, or analyzing the store’s labor guide, to maximize sales and lower labor costs. There is no better way to guarantee accurate data than with this day-in and day-out service. And, there is no other back-office solution that provides this service.

We are proud of our reputation of delivering consistent, accurate information with our unique service, but what else sets us apart? What is the real Syrus advantage? In a word, Wendy’s.

We share common goals with our Wendy’s franchisee customers –a long history with the Wendy’s brand, a passion for representing Wendy’s values to our utmost ability, and a strong work ethic, following Dave’s Way legacy messages; Quality is our Recipe, Profit is not a dirty word, Give Back, and Do the Right Thing.

But, this connection goes much further. As the leading back-office provider for the Wendy’s Franchise community, Syrus customers have unique access to benefits and receive value in resources that no other back-office provider can claim…

• Confidential Benchmarking Reports – With over 1200 Wendy’s stores, Syrus customers receive Benchmarking Reports, measuring their company’s critical profit indicators against Wendy’s franchisees in their region, and across the country. Nothing will improve profitability more than setting the mark to be the leading franchisee in your region in critical profit driving metrics.
• Seamlessly participate in new product testing – Because of our extensive Wendy’s customer base, Syrus frequently provides product sales, transaction, and average check information to Wendy’s Corporate in order to help evaluate the effectiveness of new products and pricing strategies. This allows Syrus customers to more easily participate as a new product test market.
• Enhanced access to field support from Wendy’s-business planning, training, report analysis, and more – With your permission, your Wendy’s field support personnel can have online access to Syrus data on your stores, to further benchmark and help improve results.
• Timely set-up of new products and recipes with advanced notice through the Wendy’s Corporate Marketing Calendar - Syrus customers see immediate sales performance of new products, since we receive the Corporate Marketing Calendar well in advance. The accuracy of your theoretical food cost is dependent on maintaining the most updated products and recipes and Syrus immediately sets up new products and recipes in our database to ensure consistent, accurate information.
• Automation of required Corporate reporting directly to the Wendy’s Portal – For Syrus customers, sending in required Corporate reporting is easy and hassle-free since Syrus handles this task completely.

Continual improvement in service, quality, and profits for our customers is what we strive for each day. It is Dave’s Way of doing business and Syrus’ way through our unique service, along with state-of-the-art technology. Add to this the benefits of being a member of the leading back-office provider for the Wendy’s community – now there is your difference.